Anna Hogan
Graphic + Media Design
I am a graphic designer and photographer inspired by nature and outdoor activities. A central part of my work is merging photography and graphic design, particularly through the use of typography as both a communicative and visual element. I am interested in how imagery and type can work together to build mood, strengthen identity, and tell a story in a way that feels both modern and engaging without becoming too chaotic.
Hasselblad x REI Campaign
Digital Media
This project is a campaign collaboration with Hasselblad and REI. Hasselblad is looking to reach a new
audience, including outdoor enthusiasts, influencers, photographers, and artists. Hasselblad represents
precision, beauty, and creative mastery, while REI brings energy, authenticity, and the spirit of exploration. Together, they can inspire people to capture the world with purpose. My design approach aims to bring these two identities together. Keeping Hasselblad’s elegance while infusing it with REI’s warmth and color to create a campaign that feels humane, inspiring, and real.
Sunsilk Wondermist
Digital Media & Physical Bottle
Women are realizing how time-consuming hair care has become. Sunilk is promoting a U.S. launch of their Wondermist product. This product is for touch-ups throughout the day and is easy to carry around with you. Target stores will install endcap displays with Wondermist with its upgraded label. The hope is to see sales exceed and see happy users.
Smoothie Bowl Cookbook
Hardcover book, 7 x 7″
